{"id":5767,"date":"2026-08-15T16:17:35","date_gmt":"2026-08-15T15:17:35","guid":{"rendered":"https:\/\/mariamunozroca.com\/?p=5767"},"modified":"2026-09-15T16:48:25","modified_gmt":"2026-09-15T15:48:25","slug":"%f0%9f%8e%93-seguir-aprenent-tambe-es-part-de-transformar","status":"publish","type":"post","link":"https:\/\/mariamunozroca.com\/ca\/%f0%9f%8e%93-seguir-aprendiendo-tambien-es-parte-de-transformar\/","title":{"rendered":"\ud83c\udf93 Seguir aprenent tamb\u00e9 \u00e9s part de transformar: la transformaci\u00f3 digital"},"content":{"rendered":"<p class=\"wp-block-paragraph\">M&#039;alegra compartir la finalitzaci\u00f3 del programa <strong>Generaci\u00f3 Digital PIMES - Persones d&#039;equips directius<\/strong>, una formaci\u00f3 h\u00edbrida de 375 hores que m&#039;ha perm\u00e8s aprofundir en un dels grans reptes que actualment viuen les organitzacions: la transformaci\u00f3 digital.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La transformaci\u00f3 digital ja no \u00e9s nom\u00e9s un repte tecnol\u00f2gic: \u00e9s un repte de comunicaci\u00f3, lideratge i desenvolupament de persones. Aquesta formaci\u00f3 de transformaci\u00f3 digital refor\u00e7a el meu comprom\u00eds per acompanyar empreses i professionals en aquest proc\u00e9s de canvi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Durant aquest programa he pogut analitzar la transformaci\u00f3 digital des de diferents perspectives i comprendre millor com impacta a les empreses, als seus professionals i en la relaci\u00f3 amb els seus clients.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Entre els principals \u00e0mbits treballats en la transformaci\u00f3 digital destaquen:<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udd39 L&#039;empresa a l&#039;economia digital.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udd39 L&#039;optimitzaci\u00f3 i l&#039;aplicaci\u00f3 d&#039;eines d&#039;intel\u00b7lig\u00e8ncia artificial. \ud83e\udd16<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udd39 La transformaci\u00f3 digital de lexperi\u00e8ncia del client.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udd39 L&#039;habilitaci\u00f3 tecnol\u00f2gica de la transformaci\u00f3 digital.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udd39 La gesti\u00f3 del canvi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udd39 Diferents casos d&#039;\u00fas aplicats a diferents sectors.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aquesta experi\u00e8ncia m&#039;ha perm\u00e8s ampliar coneixements, descobrir eines noves i, sobretot, incorporar noves perspectives sobre com abordar la transformaci\u00f3 digital d&#039;una organitzaci\u00f3.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Perqu\u00e8 la transformaci\u00f3 no consisteix \u00fanicament a incorporar tecnologia. Una veritable transformaci\u00f3 digital implica revisar processos, maneres de treballar, models de relaci\u00f3 amb els clients i, especialment, desenvolupar noves compet\u00e8ncies en les persones.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Despr\u00e9s de m\u00e9s de vint anys treballant a <strong>comunicaci\u00f3, formaci\u00f3, desenvolupament de persones i soft skills<\/strong>, considero especialment important seguir aprenent sobre tecnologia, Intel\u00b7lig\u00e8ncia Artificial i transformaci\u00f3 digital.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La IA est\u00e0 modificant la nostra manera de treballar, comunicar-nos, aprendre i gestionar el nostre temps. Per aix\u00f2, aprendre a <strong>optimitzar l\u00fas d eines de IA<\/strong> s&#039;ha convertit tamb\u00e9 en una compet\u00e8ncia professional que vull continuar desenvolupant i incorporant els meus projectes de formaci\u00f3 i consultoria.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\ud83d\udca1 I aqu\u00ed trobo una connexi\u00f3 especialment interessant amb la meva feina.<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Perqu\u00e8 <strong>transformar una organitzaci\u00f3 \u00e9s, sobretot, transformar les persones<\/strong>. La tecnologia pot ser una gran aliada, per\u00f2 s\u00f3n les persones les que han de comprendre el canvi, adaptar-se, adquirir noves capacitats i trobar maneres noves d&#039;aportar valor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Per aix\u00f2 crec que l&#039;\u00e8xit de qualsevol proc\u00e9s de transformaci\u00f3 digital dep\u00e8n tant de la tecnologia com de la capacitat de les persones per utilitzar-la, integrar-la i convertir-la en oportunitats de millora.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aquesta formaci\u00f3 m&#039;aporta noves eines per continuar acompanyant empreses i professionals en un entorn en constant evoluci\u00f3 i per abordar la transformaci\u00f3 digital des d&#039;una mirada que combini tecnologia, comunicaci\u00f3 i desenvolupament de persones. \ud83d\ude80<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Gr\u00e0cies al <strong>Grup EOI - Iniciatives Organitzatives d&#039;Empresa<\/strong> per la formaci\u00f3 de Transformaci\u00f3 digital ia totes les persones amb qui he compartit aquest cam\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83c\udf10 <strong>IOE - Iniciatives Organitzatives d&#039;Empresa:<\/strong> <a href=\"https:\/\/grupoioe.es\/\" target=\"_blank\" rel=\"noopener\">https:\/\/grupoioe.es\/<\/a><\/p>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Continuem aprenent. Continuem transformant-nos.<\/strong><\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">#Transformaci\u00f3Digital #Intelig\u00e8nciaArtificial #Liderazgo #Gesti\u00f3DelCanvi #DdesenvolupamentProfessional #Comunicaci\u00f3 #AprensatgeContinu<\/p>","protected":false},"excerpt":{"rendered":"<p>Aquesta formaci\u00f3 de transformaci\u00f3 digital refor\u00e7a el meu comprom\u00eds per acompanyar empreses i professionals en aquest proc\u00e9s de canvi.<\/p>","protected":false},"author":2,"featured_media":5768,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[248],"tags":[249],"class_list":["post-5767","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-transformacion-digital","tag-transformacion-digital"],"_links":{"self":[{"href":"https:\/\/mariamunozroca.com\/ca\/wp-json\/wp\/v2\/posts\/5767","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mariamunozroca.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mariamunozroca.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mariamunozroca.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mariamunozroca.com\/ca\/wp-json\/wp\/v2\/comments?post=5767"}],"version-history":[{"count":4,"href":"https:\/\/mariamunozroca.com\/ca\/wp-json\/wp\/v2\/posts\/5767\/revisions"}],"predecessor-version":[{"id":5773,"href":"https:\/\/mariamunozroca.com\/ca\/wp-json\/wp\/v2\/posts\/5767\/revisions\/5773"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mariamunozroca.com\/ca\/wp-json\/wp\/v2\/media\/5768"}],"wp:attachment":[{"href":"https:\/\/mariamunozroca.com\/ca\/wp-json\/wp\/v2\/media?parent=5767"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mariamunozroca.com\/ca\/wp-json\/wp\/v2\/categories?post=5767"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mariamunozroca.com\/ca\/wp-json\/wp\/v2\/tags?post=5767"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}